[Calendar Home Page] Wilfrid Laurier University - 2002/2003 Undergraduate Academic Calendar

Course Description

BU442 Retail Management 0.5

The decisions involved in retailing are examined from the retail manager's viewpoint. Cases, lectures, readings and a project are used to illustrate the critical aspects of the strategic decisions to be made.

Prerequisite: BU362.
Exclusion: BU492.

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DRAFT electronic version updated at 1:45 p.m. January 30, 2003

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